Please See Part of What We Do in End-to-End Technology
Transfer, Translational Research, Commercialization
Overall Performance Management
- Benchmark research institute performance versus peers to determine potential efficiency, effectiveness and overall ROI
- Develop technology transfer, translational research and commercialization targets
- Create target roadmap and goals for technology transfer, translational research and commercialization
- Monitor and track performance against plan
- Based on lessons learned, adjust processes, agreements, metrics, and roadmap as needed
Technology Assessments to Determine Technology transfer and Commercialization Potential:
- Segment inventions depending on type, e.g., medical device, therapeutics, diagnostics, high tech etc. as well as stage, e.g., Proof of Concept, pre-clinical, etc. Based on the technology type tailor assessment models and frameworks to assess unique aspects of the inventions such as product testing, regulatory compliance, interoperability, user requirements, and other technology-development considerations.
- Medical/Scientific Attractiveness: Analyze technical and scientific invention characteristics from source material such as technical reports, invention disclosures, patents and patent applications, scientific articles, and technical reports
- Market Potential: Assess the market potential by calculating the market size, growth rate, etc.; identifying the incident, prevalence and mortality rates by geographic region; determining the invention’s ability to reduce economic burden; assessing the unmet being addressed; etc.
- Operational Feasibility: Identifying the operational feasibility of the invention by understanding the development complexity; investment required; scientific/patient dependencies and the associated cost; etc.
- Inventor Scientific Merit: Determine the scientific merit of the inventor by understanding more about the inventor’s experience; elements evaluated include: funding raised; patent grants; clinical trials; etc.
- Novelty/Newness: Consider and include the relative significance/novelty of the technological advancement, its IP status or potential for IP protection, work remaining to fully develop and commercialize the technology, and potential for technology transfer, translational research and eventual commercialization
- Ability to Attract Collaborators/Funding: Leverage proprietary database of “external demand” to identify collaborators and funding available for invention (both dilutive and non-dilutive)
- Progress versus Promise: Assess the past progress that has been made with the invention and determine the rationale for progression/advances made versus goals
- Recommendation: Create recommendations for the inventions, including: discontinue patent support; invest in more R&D; perform translational research by pursuing a certain R&D path; perform technology transfer with specific organizations; launch a startup to continue to develop the research, etc.
- Identify collaborators, licensees and/or entrepreneurs that will advance the technology
- Apply judgment and subject matter expertise to all assessments above as needed to determine the correct path to follow moving forward
Marketing Planning; Management and Execution:
- Create over-arching marketing plan for promising inventions; plan will outline to whom the inventions should be marketed; how the marketing will occur (telephone, conference, email, etc.) and will also include a timeline for getting the invention marketed
- Determine and populate key components of marketing plan such as speaking events, conferences, trade shows, white papers, etc.
- Establish meetings with key marketing contacts; draft white papers; plan speaking events; plan and take part in trade conferences
- Create pipeline of interested parties that have a high probability in engaging in technology transfer and invention commercialization
- Continually manage the pipeline of interested parties
Internal Interactions to Advance Opportunities:
- Interact with scientists, engineers, principal investigators, and technology program managers within the research institute to further understand technology transfer and commercialization opportunities as well as to gain insights into the invention
- Facilitate weekly meetings to discuss new inventions and recommendations
- Facilitate pipeline review meetings to ensure the team is on track with marketing efforts and goals
- Assist technology transfer organization with identifying new inventions and determining patentability of current inventions
External Interactions to Advance Opportunities:
- Perform efficient and effective outreach to engage industry, academic, and other government collaborators with the capability to achieve technology transfer and commercialization
- Initiate dialogue with external personnel and facilitate communication leading to mutually beneficial technology transfer and/or commercialization agreements
- Host and facilitate meetings, facility visits, and conference calls as appropriate to achieve technology transfer objectives
- Address questions and concerns that arise, consulting with appropriate personnel as needed to provide timely answers on technical, management, and legal matters
- Use judgment and subject matter expertise to lead the process from exploratory talks into the agreement formation process described in the next subtask
- Determine if the technology can be transferred to an existing company or a startup can be launched to advance the invention
- If a startup is selected, identify appropriate entrepreneur and team
- Regardless of the current company/startup company selection, determine the appropriate mechanisms to achieve specific technology transfer objectives from set including License Agreements, Commercial Evaluation License Agreements, Biological Material License Agreements, Software Use Agreements, Cooperative Research and Development Agreements, Test Service Agreements, and Interagency Agreements
- Customize the selected technology transfer and commercialization mechanisms to align with research institute mission
Negotiate and Form Agreement:
- Facilitate dialogue between parties to address any concerns or questions regarding the technology transfer path
- Prepare draft agreements for review by the parties
- As required, accommodate multi-party agreements involving two or more parties
- Ensure that party-edited draft agreements comply with applicable statutes, regulations, policies and practices. In addition, make certain licensee agrees to provide status updates as major milestones go forward
- Solicit peer/reviewer comments and prepare final drafts responsive that incorporate feedback while maintaining compliance with applicable statutes, regulations, policies and practices
- As needed, pass agreements through risk and deal assessments etc.
- Prepare and submit for review signature-ready agreements
- Negotiate with licensee and finalize agreement
Coaching, Advisory Services and Licensee Compliance Reviews:
- Prepare survey for licensees to understand progress versus agreement and to assess compliance with terms. Interview licensees that have very valuable inventions to ensure they have a high probability of success
- Evaluate licensee progress and compliance versus goals of the agreement using subject matter experts and core team; this includes assessing the technical, financial, business and regulatory requirements of the licensing agreement
- Present progress report results in clear, concise text with supporting documentation and explanations needed. Provide recommendations on the necessary actions
- Create advisory team of industry experts to provide guidance as the invention progresses, as needed by the company
- Develop and distribute receivables reports reflecting all necessary payments that need to be made; this may include any of the following: upfront payment, patent reimbursement fees owed, annual payments required, milestone payments and royalty payments
“Tear Sheets” Writing:
Create one page “tear sheets” for an invention to market the technology and assist industry in quickly understand the technology’s value proposition
- Compile foundational information about the invention, such as the stage, type of invention, patient population addressed etc. Also build/develop/research medical/scientific, market, operational feasibility, IP status, inventor information, etc. to create the tear sheet
- Perform an assessment of and outline the value proposition, differentiation versus current/past competition, unmet need addressed, etc. to allow industry to quickly evaluate the invention
- Factor in invention weaknesses such as regulatory path challenges, R&D complexity, etc.
- Outline the potential commercialization paths that the team has determine are most optimal
- Leverage subject matters as necessary to review invention information to check for accuracy
- Organize and/or attend innovation conferences to promote valuable inventions and pitch prospective venture investors and/or collaborators
- Prepare and deliver technology presentations, demonstrations, and factsheets at events on aspects of inventions including the advantages and features of the technology, its performance characteristics, patent outlook, technology transfer options presented, and commercial opportunities.
- Perform stakeholder engagement plans; identify the most important industry, foundation, investor and/or R&D partners. Schedule meetings in advance with prospective technology transfer and commercialization partners
- Engage in dialogue with prospective technology transfer and commercialization partners to allow them to effectively and efficiently understand the value of the inventions
- Perform followup with interested parties, providing more information, introductions to the inventors, executing CDAs/NDAs, etc. as appropriate